Episodes

Tuesday Aug 09, 2022
Branding 101: Groundskeeper Chat with Leah Withrow
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
We invite Leah Withrow back for another #GroundskeeperChat, this time to discuss branding. What started as an organic effort on turf twitter has evolved into a strategic recruiting and engagement tool for Leah. This #GroundskeeperChat is a part of our branding 101 series, here's what you'll hear in this week's episode:
- Leah's route to turf
- The benefits of personalizing social accounts
- What strategies Leah uses to spark engagement and interest in the turf industry
- How Leah utilizes her social accounts as validation for her skills
- Lastly, the importance of visibility and keeping it simple on social
Version: 20221013