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For anyone who has been asked if they mow grass for a living, these conversations are for you. Join us as we explore and discuss the questions and passions of sports turf professionals while celebrating our niche part of the sports world.
Episodes
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
We invite Leah Withrow back for another #GroundskeeperChat, this time to discuss branding. What started as an organic effort on turf twitter has evolved into a strategic recruiting and engagement tool for Leah. This #GroundskeeperChat is a part of our branding 101 series, here's what you'll hear in this week's episode:
- Leah's route to turf
- The benefits of personalizing social accounts
- What strategies Leah uses to spark engagement and interest in the turf industry
- How Leah utilizes her social accounts as validation for her skills
- Lastly, the importance of visibility and keeping it simple on social